Biotin is a water-soluble vitamin necessary for normal growth and body function. Biotin is a key regulatory element in gluconeogenesis, fatty acid synthesis, and in the metabolism of some amino acids. Alongside its role in energy production, Biotin enhances the synthesis of certain proteins. In addition, Biotin promotes normal immunity and plays a critical role in hair, skin and nail health. Our NOW natural and organic Supplements are an effective way to ensure you and your loved ones are getting essential vitamins, minerals and nutrients for daily optimal health. Since 1968, NOW has been making top quality products that are tested to the highest standards to empower people to lead healthier lives. Our promise - what is on the label, is precisely what is in the bottle.